Introducing my New Campaign Project

As part of our double award project we have to create a healthy eating campaign amongst people in the developed world, in particular the UK.

The campaign must be created on behalf of 'One Step 21' as specified in the breif. The campaign can be aimed at whoever we decide, and can be aimed at the whole of the country or just our local area.

We have to create our own promotional porducts, which can be spread over a wide variety of media platforms. But we can only choose two media platforms, from the following;

• Print and Electronic Publishing
• Moving Image
• Radio
• Web-based Technology

throughout the process of this project i will post regularly on this blog to keep updated on what i am doing and the decisions i am making.